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ALBANY 07/10/12 – Holiday travel is up – that’s according to a July 4th weekend travel survey conducted by the New York State Hospitality & Tourism Association. According to the report, 74 percent of survey respondents said hotel occupancy during the extended July 4th weekend Wednesday through Sunday was better than the July 4th holiday last year. Surprisingly, vacationers took advantage of the mid-week holiday and booked rooms from Wednesday night through Saturday night.
Jan Marie Chesterton is the association’s president, she says they are pleased to hear that so many of the state’s hotels experienced a busy weekend. And suggests that all indications are the rest of the summer travel season will be equally as positive.
The survey’s most encouraging news centered on the word “optimism.” When asked about the business outlook for the remainder of 2012, 80% of respondents said they were optimistic it would be better than the same time in 2011.
With so many families traveling by car to their vacation destinations, lower gas prices seem to be a contributing factor when it comes to the industry’s optimism. Half of survey respondents said that lower gas prices were definitely helping their business so far this summer travel season.