IRONMAN Experience Committee Dedicates Plaque

Linda Moore is the Chair of the IRONMAN Experience Committee, she and several committee members, legistlators and community leaders join Jim McKenna to reveal a new plaque on a rock which has been carefully placed next to the beach at the IRONMAN Start.

AUDIO – 072112 – IRONMAN Experience Committee Dedicates Plaque on Mirror Lake

The Location provides the ultimate opportunity for visitors to have an additional photo opportunity – the longest running IRONMAN in the Continental US is IRONMAN Lake Placid – The 14th running kicks off Sunday, July 22nd at 7am.

  A new committee in Lake Placid hopes to give Ironman participants and the community some new connections this year and into the future. The Ironman Experience Committee (IEC) was formed last year as an offshoot of the Lake Placid Business Association by Linda Comito-Moore, co-owner along with her husband, Greg, of Lake Placid retail shop, Bear Essentials. Several local business owners have become involved, along with representatives from both the Lake Placid CVB and the Lake Placid Village Board. The goals of the IEC are to help make the 2,600 Ironman athletes and 3,500 volunteers, most of whom are from out of the area, feel more welcome and appreciated and to help educate the residents of the trickle down impact the $10 million-a-year Ironman event has on the region. To that end, the group has accomplished some significant tasks such as creating and selling Welcome Ironman flags and coordinating day care for the event participants’ children at St. Agnes School for a nominal fee. In addition, they’ve created an “Ironman Economic Tree” illustration in hopes of aiding people in understanding the economic impact Ironman has on all residents of the region. From hotel employees to dental assistants, the dollars spent in Lake Placid eventually “trickle down” to people who would not think they are impacted. For example, money spent in hotels is in turn paid in part to employees, who in turn spend money on a multitude of goods and services within the community. It is also doled out for all the hotel’s creditors such as Lake Placid Village Electric, water and sewer, property taxes, fuel oil, linen services, etc., etc. Consequently, the auto mechanic, for example, who thinks Ironman has no benefit to him, should think of his clients and where they are employed and realize Ironman does  affect him financially. Every business and service person is similarly benefiting from a piece of that $10 million spent directly in Lake Placid year round by Ironman athletes and volunteers who come to dream the Ironman experience, train, and compete or volunteer in the annual July event.  The Ironman Experience Committee will continue to work within the community to enhance the experience of all Ironman participants and residents throughout the year. Suggestions from the public are welcome and may be directed to Linda Comito-Moore, committee chair, at 



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