Peru native, Alyssa Felio is now a member of the North Country Chamber of Commerce.. Alyssa becomes the Group Marketing Specialist for the Adirondack Coast Visitors Bureau in fact, and in addition to assisting in day to day marketing activities, Alyssa will lead the Visitors Bureau’s efforts in attracting groups, motorcoaches and meetings to the area establishing the AdirondackCoast as a premier group travel destination. Alyssa will also play an integral role in planning and securing pro bass fishing tournaments on Lake Champlain with the City of Plattsburgh.
Kristy Kennedy is Director of the Adirondack Coast Visitor’s Bureau… She says “The Visitors Bureau is excited to welcome Alyssa back to the AdirondackCoast and to the Chamber staff. Her experience and enthusiasm will prove to be vital in her new role as Group Marketing Specialist. We were searching for someone who understood the area, could help further the Destination Master Plan and grow the group travel segment – and Alyssa is a perfect fit!”
Alyssa recently completed her Master’s in Business Administration with a focus in Hospitality at Johnson & Wales University and holds a Bachelor’s Degree in Business Marketing from Plattsburgh State University.
In a statement emailed to WNBZ, Alyssa says “Living away for the past two years has given her a new admiration for the Adirondack Coast; an admiration based on seeing what other parts of the country are doing and knowing the value of what we have. As a person who grew up in Peru and left to pursue my educational ambitions in the “big city,” and she say’s, she now realizes more than ever the advantages and never-ending potential of this region. I am beyond excited to begin my career with the Chamber and to be able to help others see the AdirondackCoast as the exciting, beautiful destination that it is.”