The Adirondack Coast Visitors Bureau announces its latest promotional effort, the #AdirondackCoastChair. The chair, decorated with an Adirondack Coast theme, was painted by SUNY Plattsburgh student Kayla Kempf and features a basket of fun Adirondack Coast props. The #AdirondackCoastChair will be traveling throughout the area to various attractions and events from May to October. The Adirondack Coast Visitors Bureau will be using its social networking sites such as Facebook, Twitter and Instagram to promote the chairs location and encourage visitors to take their picture in the chair and post it on social media. The idea is that the chair will help increase traffic to the Adirondack Coast’s social networking sites, while promoting local attractions and events. The #AdirondackCoastChair ties directly into the Destination Master Plan by encouraging visitors to explore the entire community, spreading the word about the great experiences we have to share and strengthening the Adirondack Coast brand.